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One of my clients tagged me better than I ever could: a creative soul with a strategic mind, helping companies become more self aware.
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Nokia didn’t hear it coming

Did brand management failures stymie Nokia’s ability to innovate?

I sometimes wonder if cult members, fanatics or the “just-plain-paranoid” know something that the rest of us don’t. We all want to know “what’s coming”– credit crises, hurricanes, serious illnesses or indeed any change – so that we’re prepared for the worse. But when I was talking to a colleague about the recent press on Nokia’s troubles, he made a rather dire pronouncement: “It’s too bad they won’t be around for very long; they just didn’t hear it coming."

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